News

28Nov 2019

I met someone recently who was waxing lyrical about their database.  It had 1,000’s of prospects on it.  On checking when it was last checked for accuracy, and whether it contained “do not contact” records, it appeared it might have been more than 4 years ago, and anyone who had said “do not contact me” Continue reading »

11Nov 2019

Being on the phone quite a lot, or listening to my team engaging in conversations with potential prospects, it’s about time we noted the importance of the gatekeeper. Depending on how you approach them with your Telemarketing, they hold the keys.  Here are some ideas: It’s not a battle. They have the information you need, Continue reading »

28Oct 2019

This week I had a call from a sales person asking whether I would be returning. Commendable. I replied politely that I had some personal reasons why I would not be returning, but why don’t you speak to XX who knows all about this. Rather than accept that, the sales person pushed me for a Continue reading »

10Oct 2019

  How many times have you found out that a customer has moved on to pastures new, but too late for to be recovered? In your own business I am sure you strive to please your customers, satisfy their needs, and keep them loyal to your brand. But how can you be sure that your Continue reading »

15Feb 2019

Ever found yourself at your desk, it is already 1030, and you have achieved nothing?  It might be time to invest in a morning routine to focus your mind on what really matters. Time is one of your most scarce resources as a business person / owner so using it wisely is crucial. To set Continue reading »

13Aug 2018

Since the GDPR has come into fruition there is still some flagrant ignorance of both GDRP and the PECR (Privacy and Electronic Communications Regulation). This 9 point checklist issued by the ICO will help small and medium sized businesses that operate online to make sure they collect and use information about the people they deal Continue reading »

04Aug 2018

Our parents told us “Don’t talk to Strangers”.  As a child, prudent advice.  But as an adult, does this fear of strangers stay with us?  What about the strangers I know who met on a train and Stranger 1 finds out that Stranger 2 is the Procurement Director of one her prime prospects? Or one Continue reading »

20Jun 2018

There’s a lot of current focus on our phones, and how much they distract us from other more important tasks.  But is it just our phones?  What else causes you to be distracted, and stops you from dealing with the most important tasks in your day, like those vital sales calls? Actions are influenced by Continue reading »

06Jun 2018

In the week of May 20th our inboxes got absolutely deluged with email after email telling us how important we all were, please don’t go etc…  It was a desperate attempt to keep you on side, and enable them to keep on communicating with you…. But then this week our “unsubscribe rule” folders are still bursting with Continue reading »